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Logo and typography
We design the mark and choose fonts that create a consistent brand style.
Visual identity
It is a set of consistent, well-considered aesthetic, verbal and emotional traits that together create recognition and set your brand apart from the competition.
Our services
We design a mark that follows from the strategy and works at every scale, from a browser icon to a shop sign. We pair it with typography and a colour palette, and finally prepare colour versions and layouts.
We create the brand's main visual motif, recognisable even without the logo. It is the basis for campaigns, the website, social media and company materials.
We gather the rules in a single guide. Anyone who creates materials for the brand knows how to use the logo, colours and fonts, and how the brand speaks to its audience.
We design packaging that carries the identity onto the product and makes it stand out on the shelf. We prepare production-ready designs.
We will help you create them. Taking into account the stage of development your company is at, we will prepare a set of actions that shape its identity and how it is perceived. We will guide you through a process that gives the brand a consistent character and makes it stand out in the market.
Brand identity
Building brand awareness is not a one-off project, it is a process you carry out every day. We will help you put it in order. You will get guidelines that help you act systematically, without the risk of losing consistency.
We design the mark and choose fonts that create a consistent brand style.
We define the colours that give the brand a distinctive, recognisable look.
We create motifs, patterns and backgrounds, and a consistent style for illustrations, icons and photos.
We develop words that clearly identify the brand.
We set a way of speaking suited to the audience and the context.
We build a story that explains where the brand came from and where it is heading.
We define the brand's principles and purpose, and determine the areas and contexts in which it should be present.
We define the brand's traits and way of operating, as well as how it engages with society.
We give the brand an identity pattern that makes it easier to build a consistent, recognisable image.
We start with a conversation about how the brand looks and communicates today. In a workshop we define the mission, values, personality and differentiators together. You receive a document that sets the aesthetic and verbal direction.
We prepare moodboards, choose a direction with you and develop the first concepts: logo, colours, typography, graphic elements and key messages. We develop the chosen version into a complete system.
We create a brand book with rules for using every element. You receive a complete set of graphic files and fonts. If needed, we apply the identity to your materials and present it to your team.
Why it’s worth it
Above all, to build recognition and trust. A brand that works well supports the strategy, reaches the right audience, positions the company in line with its vision and gives credibility to its mission.
Your brand is consistent, so it becomes recognisable and memorable even in a crowded category.
Consistent communication, aesthetics and conduct build credibility and the conviction that this is a company you can trust.
You have clear guidelines that bring order to communication across the whole team and make decisions easier.
Instead of starting from scratch every time, you have a consistent set of tools. You save time and make better use of your budget.
A strong identity is long-term capital. It attracts customers, supports sales, increases growth potential and helps you attract good employees.
Questions and answers
The logo, typography and colour palette, key visual, graphic patterns, and photography and illustration style. If needed, we also work on the brand's verbal layer: its name, tagline and tone of voice. We bring it all together in a brand book.
Usually 2-4 weeks. The timing depends on the scope, for example whether we are also designing packaging or the brand name.
With a short meeting about how the brand looks and communicates today. Then we run a workshop where we define the mission, values, personality and differentiators together. If you already have them worked out, we put them in order.
No. We establish the basics in a workshop at the start of the project. If you already have a strategy, we build on it.
Logo construction and variants, clear space, colours with print and digital codes, typography, graphic patterns, photography style and brand language guidelines. That way anyone who creates materials knows how to do it.
At the end you receive the brand book and a complete set of graphic files and fonts. Once the project is finished, we remain at your disposal.
Yes. We design printed materials, presentations and templates, social media graphics and packaging. We can also introduce the new brand to your team.
The price depends on the scope, that is, which elements we design and how many materials we apply them to. We prepare a quote, together with a timeline, after a conversation and an online meeting.
Contact
We will be happy to answer your questions. We will tell you where to start and explain how the project will run.
Next steps after you fill in the form
Within 24 hours we will call you and ask a few questions. Your answers will help us understand your main needs. The aim of this stage is to establish whether we are the right support for you.
If we understand each other, the next step is an online meeting where we talk about your current situation, resources and expectations. This helps us understand which direction we should take.
Based on the information gathered, we will propose a project scope and an estimated schedule, and prepare a quote. This will help you decide whether to continue working with us.